Google AdSense

Adsense Optimisation enables better performance of your adsense account by showing relevant and engaging ads to your site visitors even customizing the look and feel of ads to match your website content.

DoubleClick Ad Exchange (AdX)

The DoubleClick Ad Exchange gives publishers access to wider ad networks and big brand buyers looking to advertise on sites like yours. As NPM partners we can open up your ad inventory to this exciting marketplace and help manage your inventory to achieve higher earnings.

• Maximum yield across multiple participating networks by auctioning off each impression to the buyer with the highest net bid.
• When using an integrated ad server like DoubleClick for Publishers, AdX offers yield maximization across sales channel: Ad Exchange or your direct sales team. Ad Exchange looks at ads booked in your ad server and only delivers an impression when Ad Exchange has a higher net (taking into account revenue share) yield.
• Prevention of channel conflict by managing how inventory is offered to advertisers. Ad Exchange permits you to offer a piece of inventory on a branded basis, semitransparent basis, anonymous basis, or a combination of any two. Through Ad Exchange's Blocking rules, you can easily ban advertisers and content.
• A single payment source. Google collects payments from advertisers and pays the seller. Google takes on the collection risk and pays, even if it does not collect from the buyer.

Double Click for Publishers

Ad Server solution will help in growing and selling, scheduling, delivering and measuring all of your digital ad inventory. DFP solution offers built-in revenue optimization leading to maximum value of your ad impressions.

Readware Mobile CMS

Mobile Applications enables publishers to customise and cater in the best possible way to their loyal audience. It also attracts new traffic and creates new monetisation opportunity for all publishers. We develop iOS and Android applications to enable this.